Cameron Goff
Hungry, enthusiastic, and always ready to learn.
Creative campaign targeted at first time mothers with a confident message that Burt’s Bees products are safe for their children, themselves and the environment.

Burts Bees Baby

Branding, Copy

Myself and three interns presented an entire campaign for the Burt’s Bees Baby product line

Creative campaign targeted at first time mothers with a confident message that Burt’s Bees products are safe for their children, themselves and the environment.

Creative campaign targeted at first time mothers with a confident message that Burt’s Bees products are safe for their children, themselves and the environment.

Screen Shot 2020-01-23 at 2.30.07 PM.png
All of the images incorporate specific Burt’s Bees products like belly cream, pajamas, robes and sheets.

All of the images incorporate specific Burt’s Bees products like belly cream, pajamas, robes and sheets.

Screen Shot 2020-01-23 at 2.54.52 PM.png
Screen Shot 2020-01-23 at 2.48.12 PM.png
Screen Shot 2020-01-23 at 3.00.02 PM.png
Our social campaign focused on mothers pursuing their passions in between the work of motherhood.

Our social campaign focused on mothers pursuing their passions in between the work of motherhood.

Experiential ideas involved a podcast hosted by mothers and sponsoring maternal hospitals.

Experiential ideas involved a podcast hosted by mothers and sponsoring maternal hospitals.

Screen Shot 2020-01-23 at 2.59.29 PM.png
Screen Shot 2020-01-23 at 3.01.28 PM.png